AirPods. Someday, other brands might create a masterpiece like this too.
Another Apple love story between brand and product.
Squarespace and 1&1: a story of two stories.
Building a strong brand has never been more crucial in today’s world.
Open AI: Humanoid Ads are the new normal.
Accenture Song, the agency behind OpenAI’s ad, creates its own Super Bowl spot using SORA and ChatGPT as their “consultants”.
Human-less Resources: When HR Becomes Heartless.
Unfortunately, we decided to move forward with another candidate….
Super Bowl Pick: Uber Eats the show.
The Best Super Bowl Ad this year is a conspiracy… to bring back Storytelling.
Trump: A Branding success story.
After decades of politically dividing society, Trump has succeeded by…
Now we know the magic behind the magic formula: chlorate.
Coca-Cola pulls products from Europe due to high chlorate levels – Didn’t they know while making them?
Pick of the day: Australian Lamb.
Insights are the king, queen, and backbone of advertising.
Is your favorite brand slowly killing you?
The FDA has just confirmed that the food coloring Red Dye No. 3 causes cancer in both animals and humans.
Half of employees are facing burnout… and no one seems to care.
According to a 2024 study by BCG surveying over 10,000 employees in Australia, Canada, France, Germany, India, Japan, the UK, and the US, more than half of them report experiencing burnout.
ALDI: Another sweet (chocolate) scam.
What’s the difference between overpromising and lying? One is just a lie.
Xmas Ads: Heaven and Hell.
Ah, the end of the year—the season when brands attempt to pull on our heartstrings with the same sugary, predictable formula.